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Je ne compte plus les fois où je me suis dit que DPK n’allait pas être le succès que je m’étais imaginé. Parfois, un entrepreneur doit continuer à avancer alors que ses métriques globales sont plates. Désespérément plates.
Pourtant il faut continuer à tester, encore et encore. S’assurer que l’on répond à un vrai problème. Vérifier que l’on a des fans pour son produit, même si ce n’est que 3 ou 4 personnes. Continuer à progresser en lisant, en écoutant des podcasts de grands entrepreneurs.
Garder le moral, en se rappelant bien que le progrès n’est jamais linéaire. Et parfois, cela finit par payer.
Derniers articles
Forget Suits and Spreadsheets—Social Media Marketing Is Your Playground, So Let’s Slide!
Picture this: you're standing at the edge of the biggest, most colorful playground you've ever seen. There are slides, swings, climbing frames, and merry-go-rounds. But instead of kids, there are customers. Instead of jungle gyms, there are platforms—Instagram, TikTok, LinkedIn, Facebook. And the best part? The entrance is free.
For too...
Reacheffect Reports Growing Demand for Scalable Digital Advertising Solutions in iGaming Sector
iGaming brands want scale. Not another affiliate deal, scale. Reacheffect, a performance marketing company working across gambling and betting verticals, says demand for scalable digital advertising is climbing fast. Operators want awareness. They want to test new markets. They want to grow globally without torching the budget doing it.
The reason is simple....
How to use AI for social media marketing
How to use AI agents for social media marketing
AI agents are artificial intelligence tools that can generate content, answer questions, and perform tasks. Currently, there are three main ways in which AI agents can help your business with social media.
1. Manage interactions at scale
AI agents can help respond to comments,...
Top Supplements & Vitamins Social Media Marketing Campaigns
The Supplements & Vitamins market is booming, and it’s no surprise. With a global market projected to grow from $56 billion in 2024 to a whopping $115.5 billion by 2034, it's clear people are getting more seriously into their health routines (and their online shopping).
Whether it's the ever-expanding appetite for...
Top Beauty & Skincare Social Media Marketing Campaigns
Beauty and skincare brands have a natural advantage on social media. Products can be demonstrated, compared, reviewed, and placed directly into everyday routines. The strongest campaigns build on that visual appeal with a clear objective, whether that means increasing awareness, encouraging participation, introducing a product, or turning attention into sales.
Bellamianta’s...
Digital Marketing Myths That Are Costing You
You’re spending thousands on digital marketing, but something’s off. Clicks aren’t converting. Engagement is low. The problem? You’re probably following digital marketing best practices that are actually myths — outdated advice that’s quietly draining your budget and handing customers to your competitors.
With nine out of 10 incremental ad dollars in...
The Social Showroom: Utilizing Social Media to Generate Store Traffic
Walk into any home furnishings showroom, and you can sense how radically the customer journey has shifted. Today’s shoppers no longer step through your doors to browse. They arrive informed, having spent weeks saving inspiration boards, reviewing room layouts, and comparing styles online. Most importantly, they don’t view your digital...
12 Major Social Media Trends in 2026
The latest social media trends include using AI for content creation and marketing analytics, developing short-form videos, and building more authentic connections with followers.
Social media trends are emerging patterns, behaviors, features, and content types, and staying informed of them helps you expand your channel’s success.
Relying on influencers to...
Social Media Tips for Business Growth: 2026 Marketing Guide
Social media has moved well beyond the marketing department. In 2026, it influences how customers discover companies, evaluate products, assess credibility, seek recommendations, contact brands, and ultimately decide where to spend their money. That shift has raised the stakes for businesses. Visibility is no longer driven simply by posting frequently...
Arrêtez de perdre des clics ! Pourquoi vos contenus générés par IA sont repérés par vos audiences ?
Désormais, produire du contenu n’a jamais été aussi simple. Quelques prompts suffisent. Mais alors, pourquoi ces contenus IA, pourtant bien écrits, ne performent-ils pas ? La réponse est inconfortable : vos contenus générés par IA sont repérés par vos audiences et en quelques secondes ! Dans un marketing de plus...
How Small Service Businesses Are Using Digital Marketing to Compete in a Crowded Market 2026
Across the United States, small service businesses – barbershops, tattoo artists, personal training practices – are quietly reshaping how they find and book clients. The shift isn’t dramatic. But for the businesses navigating it well, the results are showing up in the calendar.
According to recent data from the US Small...
Les 7 étapes du copywriting : écrire mieux pour vendre plus
Votre entreprise est en ligne ? Vous contactez des prospects en ligne, vous vendez dans votre e-shop ou des prospects peuvent prendre RDV avec vous ? Vous devez donc maîtriser la science du copywriting. Dans notre domaine, on dit souvent que si le SEO fait venir, le copywriting sert à...
